10.7(top 1%)
impact factor
10.5K(top 2%)
papers
933.1K(top 1%)
citations
461(top 0.1%)
h-index
11.3(top 1%)
impact factor
14.5K
all documents
984.7K
doc citations
853(top 0.1%)
g-index
impact-factor
The graph shows the changes in the impact factor of Journal of Marketing and its corresponding percentile for the sake of comparison with the entire literature. Impact Factor is the most common scientometric index, which is defined by the number of citations of papers in two preceding years divided by the number of papers published in those years.